Tuesday, July 3, 2012

Updates to Google Wallet for digital goods including attractive pricing and subscriptions support

Last week we had the pleasure of meeting many talented developers in the “Monetizing digital goods with Google Wallet” session and code lab at Google I/O. For those who weren’t able to attend, we have two updates to share about Google Wallet for digital goods (formerly called the In-App Payments API).

NEW PRICING
First, we’ve heard feedback from developers that 5% transaction fees are great for microtransactions but not as attractive for larger transactions with higher order value. To improve your experience selling higher priced items, we’re introducing 1.9% + $0.30 (or local equivalent) pricing in addition to the current 5%. Google will apply the option that charges you the lower of the two possible transaction fees for that order. Learn more and see examples of when each pricing option will apply in the Help Center.

SUBSCRIPTIONS
We also know that many orders happen on a recurring basis rather than just once. At Google I/O we demonstrated how to integrate with the new Google Wallet for digital goods subscriptions feature, which is now available in sandbox. Check out the video below.


If you’re already using Google Wallet for digital goods, just visit the sandbox to try subscriptions out for yourself and watch for an announcement in the coming weeks for when subscriptions will be ready for external use. If you’re not yet signed up, we encourage you to learn more and sign up for Google Wallet for digital goods on the developer site.

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